We’re all looking for signs, signs for wealth, good health, romance, adventures – omens, things that auger that good fortune is on it’s way. But we all interpret signs differently. In Ireland, a black cat crossing the road is a harbinger of good luck, whereas in the USA it’s the opposite. I had plenty of time to think about signs yesterday when I was barreling down Highway 501 in South Carolina. The first were the Glory Foods billboards. These were clever. They were everywhere. Sometimes there were three of them within 100 yards (91 meters for my metric friends.).
The signs had different vegetables with such winning slogans as:
Throw your Taste Buds a Party!
Flavor and Spice and Everything Nice
and my favorite: Give Peas a Chance.
Then there were the signs for a place called: South of the Border.
Here’s a catchy example:
Well, what can I say? Bizarre, just bizarre. I remember driving down Highway 301 when I was a kid and seeing signs like these every 10 miles (16 km) or so. Pedro says… and Back Up Amigo You Missed Us.
Moving away from humor, my favorite signs were found near Conway where the Rotary Club had “signed up” to keep the stretch of the road clean and tidy. Every few yards/meters there was a sign from their Four Way Test, their non-partisan and non-sectarian ethical guide:
“Of the things we think, say or do
- Is it the TRUTH?
- Is it FAIR to all concerned?
- Will it build GOODWILL and BETTER FRIENDSHIPS?
- Will it be BENEFICIAL to all concerned?”
Imagine how our world would be if we actually considered these questions before we said or did anything? If our politicians did? Okay, I know that’s impossible to imagine, but what about us? Seriously! Think about it! It made me think about my good friend Karl G Waechtler, a Rotarian and fellow pipe smoker whom I admire.
I’m going to write them down. Why don’t you? Come on – Give Peas a Chance! Love and kindness too, while you’re at it.